Why should your business have a company profile page?

In today’s modern society, social media has become a main occurrence in every day life. The U.K has 47% of its population using face book and half this amount of its users regularly logs in at least once a day. Statistics show that Facebook reached one trillion page views in the month of June 2011, making it the most visited Web site in the world (excluding search engine sites). Twitter is another online social networking and micro blogging service that allows its users to send and read text-based posts of up to 140 characters, informally known as "tweets". With 14% of the U.K actively using this social media it’s steadily increasing to be one of the most popular social networking sites.

Businesses are recently making note of these statistics realising what a fast, easy and cost effective way it is to advertise and reach thousands of people in a short space of time. Companies can regularly advertise their services through use of their online social networking site knowing that its bound to be seen by users. Advertising competitions on your social network site gains immediate interest and leads people to your company homepage.

If users have signed up to follow your account (twitter) or like a post from you social networking site (Facebook) they will be automatically updated on promotions and offers you will have posted.

The more followers gained and the more likes you receive, the more you will build online presence, automatically giving you a greater avenue of interest. It will also increase you r search engine optimisation, potentially increasing your online views and again interest.

If you haven’t already created a social networking site, we can help you create a Facebook company profile page and then provide a complete profile management service.

For more information on how Swimming Hippo may be able to help your business to benefit from social media marketing, call 01386 764747 or visit www.swimminghippo.co.uk

Cedar Bay

We are thrilled to have been commissioned in working with Cedar Bay to help create a full website design process, installation of a content management system and prelaunch search engine optimisation set up.

Cedar Bay provide electronic data capture solutions allowing companies wishing to take advantage of Mobile and RF technology to drive process improvements in their businesses.

• Company branding
• Website design
• Logo design
• Search engine optimisation
• Full Management System
• Website Hosting
  
  

To Visit the website click here 
(http://www.cedar-bay.com/)

For more information on how Swimming Hippo may be able to help your business, call 01386 764747 or visit www.swimminghippo.co.uk

CeeVee website design

CeeVee (http://www.cee-vee.co.uk/) is a Gloucestershire based company specialising in valves and automation.

Swimming Hippo was happy to be the selected agency for the design and delivery of their new website, online branding and establish a simple to use administration system.

When working with CeeVee it was clear that the website needed to effectively present the benefits of selecting this company for the provision of valves and associated products. They wanted main benefits to stand out to the consumer, so by maximising quotes on selected pages, these benefits now stand out and encourage further business.

Each product has it’s own descriptive page, clearly displaying that item and providing a detailed specification. Swimming Hippo had to create an easy way for users to see these details and access them.

The website now also provides a way of directly contacting CeeVee through the email enquiry form.

Services provided by Swimming Hippo include:

• Company branding
• Website design
• Logo design
• Search engine optimisation
• Full Management System
• Website Hosting

Visit http://www.cee-vee.co.uk/ to take a look at the finished product.

Keeping Worcestershire Merry

Direct Booze (http://www.directbooze.com/), is a Midlands based online shop, selling multiple brands of beers, wines, ciders and other drinks.

Swimming Hippo was selected to complete their e-commerce website, online branding and establish a simple to use administration system.

When working with Direct Booze it was clear that the website needs to present the benefits of shopping on Direct Booze and a simple to use online shopping experience provided. A key point to communicate throughout the website is the free delivery service on offer!

Direct Booze offer a variety of deal types across a wide range of products, this is shown throughout the site.

Swimming Hippo had to create a clean and easy way for users to see these deals, and easily access them. To make payment on the site, the client requested that transactions be made using PayPal. This has been incorporated into the checkout functionality.
Services provided by Swimming Hippo include:

• Company branding
• Website design
• Logo design
• Search engine optimisation
• Full Management System
• Website Hosting
• Secure transactions

Visit www.directbooze.com to pick up a bargain today.

Crime & Trauma Scene Cleaning Company

Scene Cleaning, the crime and trauma scene cleaning company, have commissioned Swimming Hippo to complete a branding, web site design and search engine optimisation project.

The services provided by Scene Cleaning are of a serious and sensitive nature, and the creative theme for this project must communicate this.

A holding page is currently available, demonstrating the new logo, and services on offer. This page was launched at such an early stage in the project as a new domain name has been registered for this website and the temporary holding page will help with future SEO promotion. Google has already recognised the domain and services associated with it.

The holding page can be found here: http://www.scenecleaning.co.uk/

We look forward to presenting the live site later this Summer.

Services provided by Swimming Hippo include:

• Company branding
• Website design
• Search engine optimisation
• Content Management System
• Website Hosting

Artificial, but not not without design

Artificial Solutions build the word's most humanlike, intelligent and capable virtual assistants. Recently they approached Swimming Hippo to assist with designing a user interface to be used for one of their corporate clients. Key to the success of this project was best use of space to present data clearly within a restricted area. First three options were provided (view these concepts) with a final visual generated based on one of these visuals, presenting hidden interface options (view the final design).

"Swimming Hippo was able to provide us with the creative support we required for this project. They produced the designs quickly, providing a selection of creative options to select from. We are pleased with the final result and I would not hesitate to recommend them or use them again."

Steven Fletcher, UK Account Manager.

Twice the skills, twice the benefit

As a specialist PR agency, Cheltenham-based Target is well accustomed to generating conversations about its clients – after all, that’s the nature of reputation building.


Sarah Bryars, Chief Executive of Target, explains why they are collaborating with Swimming Hippo, to bring a new dimension to its PR service.

Traditional media relations skills are based on marrying the client’s agenda with the news agenda, in order to generate newsworthy stories and interesting features, and providing well written copy that’s tailored towards a specific audience.

It’s these skills that place PR professionals in such a strong position to deliver the strategy and content for social media programmes, ensuring that the messages and tone of voice for each client are consistent and effective, whatever the communication channel.

But one of the many ‘added benefits’ that social media and online PR contributes to the marketing mix, is the direct impact it has on search engine optimisation, improving natural search rankings which in turn can help to generate leads, and sell products. And that’s what brings the discussion firmly back into the domain of a digital specialist such as Swimming Hippo.

We realised that clients need both the ‘content’ and ‘technical’ aspects of online PR and social media to work seamlessly, and decided the most effective way to achieve that was through collaboration with a specialist agency.

In my view the most successful business relationships thrive on a heady mix of ‘chemistry’ plus perfectly matched skills and experience. That’s certainly what we’ve found through collaboration with Swimming Hippo; a team whose approach to business strikes chords with our own.

Personable, knowledgeable, driven, and with a (rarely found) ability to explain technical functionality with no-nonsense language that is always centred on business benefits and results generation – that’s why we chose to work with Joe and his team. Whether building a new website, or developing an online PR programme together, we have great confidence in the quality, efficiency and integrity of the work they produce.

With two projects already under our belts, we’re looking forward to bringing our combined skills to many more clients, so watch this space. Or give us a call!